Cookie Policy

Last updated: March 24, 2021

The company Mirakl (hereinafter “Mirakl” or “us” or “we” or “our”) considers that it important to inform you in a clear and transparent way about our use of cookies prior to your browsing on the website www.mirakl.de (hereinafter the “Website”).

1. WHAT IS A COOKIE?

Cookies and other trackers (hereinafter “Cookies”) are technologies storing or retrieving information on your browser or your device (computer, tablet, mobile, etc.) when visiting online services. Cookies are widely used by websites, emails, software or mobile applications.

Cookies do not recognize you personally, but rather the device you use. Cookies simply give information about your browsing activities in order to recognize the device later on in order to improve the browsing experience, save your preferences or even adapt the services offered to you on the Website.

You can block at any time the storage and use of Cookies either by setting up your browser according to the instructions below or through the tool made available to you on the Website (i) when you first log on the Website and (ii) at any moment by clicking on the Privacy icon on the bottom left corner of your browser.

Clicking on this tab will make a window appear on your browser, allowing you to redefine your choices regarding the storage of Cookies you may have previously approved.

Should you have any questions, you may directly contact Mirakl by sending an email to gdpr@mirakl.com.

2. HOW TO CHANGE COOKIE SETTINGS

By using the tool made available to you when you first log on the Website, then at any moment following the guidelines given above, you can access the complete list of Cookies used on the Website and choose to accept or refuse their use. You can consent to our use of Cookies according to the categories of Cookies or choose from the complete list, except for the necessary Cookies.

The full and detailed list of these Cookies can be found below. The list is updated regularly.

Necessary Cookies

Necessary Cookies enable the proper functioning of the Website. You may disable these by changing your browser settings as described below. If you do so, you will still be able to navigate the Website, but some of the Website’s functions will be affected.

We use the following necessary Cookies:

NameProviderPurposeRetention PeriodType
WPFront Notification BarOpen source extensionUsed to display information banners​24 hours​Cookie
PHPSESSIDMiraklUsed to assign you a session IDSessionCookie
_cfduidCloudfareUsed to detect malicious visitors and minimizes blocking of legitimate users1 monthCookie

Analytics Cookies

We use analytics Cookies (or audience measurement Cookies) to improve our Website and the range of services we offer by collecting information on how you interact with our Website. These Cookies collect information in an aggregated or generalized statistical form.

We use the following analytics Cookies:

NameProviderPurposeRetention PeriodType
_hsscHubspotAudience measurement CookieSessionCookie
_hstcHubspotUsed for tracking visitors13 monthsCookie
HubspotutkHubspotUsed to keep track of the identity of a visitor for audience measurement purposes13 monthsCookie
_hjidHotjarUsed to measure visitors' behaviour on the Website pages12 monthsCookie
Google analytics (_ga)GoogleThese cookies are used to collect information about how visitors use our websites (number of visitors to the sites, where visitors have come to the site from and the pages they visited)13 monthsCookie

Social Media Cookies

We use social network cookies to enable you to interact with social plugin on the website and share content on social networks.

We use the following social media Cookies:

NameProviderPurposeRetention PeriodType
lms_analyticsLinkedInVisitor tracking cookie from Linkedin1 monthCookie
bcookieLinkedinBrowser Identifier cookie to uniquely identify devices accessing LinkedIn24 monthsCookie
oktgidOktopostVisitor tracking cookie from social media 12 monthsCookie
driftt_aidDriftUsed to activate a conversational module enabling to interact with the visitors of the Website24 monthsCookie
guest_idTwitterThis cookie is set due to Twitter integration and sharing capabilities for the social media24 monthsCookie
frFacebookUsed by Facebook to deliver a series of advertisement products3 monthsCookie

Advertising Cookies

We use advertising Cookies to enable the placement of advertisements, to measure their effectiveness and to adapt their content to your browsing and your profile. In particular, we may present ads to you on other Website to promote relevant services, articles or events that we think you would like to hear about.

We use the following advertising Cookies:

NameProviderPurposeRetention PeriodType
TDCPMThe Trade DeskUsed to track visitors who have interacted with Mirakl ads. Reused for retargeting12 monthsCookie
TDIDThe Trade DeskUsed to track visitors who have interacted with Mirakl ads. Reused for retargeting12 monthsCookie
lms_adsLinkedinUsed to track visitors who have interacted with ads on Linkedin1 monthCookie
NIDGoogleUsed to track visitors who have interacted with ads on Google6 monthsCookie
SIDGoogleUsed to track visitors who have interacted with ads on Google24 monthsCookie
IDEGoogleUsed to track visitors who have interacted with ads on Google / DoubleClick network (including Youtube)12 monthsCookie
ANIDGoogleUsed to track visitors who have interacted with ads on Google / DoubleClick network (including Youtube)12 monthsCookie
AppNexusXandrThese cookies are used to build group of users (segments) for target advertising. They provide information about the types of websites your browser has visited. This information is not linked to any personally identifiable information3 monthsCookie
Terminusd_a8e6Used to track visitors who have interacted with ads outside of Google / Double Click network (including Youtube)12 monthsCookie

3. WHAT THIRD-PARTY COMPANIES ARE USING COOKIES ON THE WEBSITE?

As indicated above, our Website uses third party Cookies from the following third parties:

In this context, Mirakl acts as a joint data controller for the collection and transmission of data to the third party but only to the extent that it is technically necessary. Beyond the collection and technical transmission, Mirakl does not have any control over third party Cookies. We are in no way responsible for the sharing, the publications, comments or any other contents and any other data processing activities of the third party website.

We therefore recommend you to review the privacy policies as well as the terms and conditions of these third party websites before accepting third party Cookies.

4. HOW TO BLOCK COOKIES THROUGH YOUR BROWSER

Most browsers are set by default to accept Cookies. However, you can set up your browser so that Cookies cannot be placed on your device. 

If you wish to receive a notification when the browser receives a Cookie request, refuse all Cookies or accept only certain Cookies, most browsers allow some control of Cookies through browser settings. If you reject Cookies, you may still use our Website, but your ability to use some areas of our Website may be limited.

To change your Cookies setting on your browser, please click on the relevant link below: